School-based HPV vaccination campaign in a French region during the 2024–2025 school year: Incentives deployed and analysis of parental consent return - 13/10/26
, Nelly Durix b, Quentin Chamon c, Camille Deseille b, d, Gaëlle Gault e, Cynthia Sperber b, Sylvie Quelet b, Céline Valadeau aAbstract |
Objective |
To describe parental consent return for HPV vaccination among seventh-grade students (ages 12–13) in the French region of Nouvelle-Aquitaine during the 2024–2025 school vaccination campaign.
Methods and Results.
In September 2024, 12,023 consents were obtained, representing a decrease compared with the previous school year. To address this decline, the digital consent platform was reopened between January 20 and March 10, 2025, supported by weekly monitoring using a three-color indicator and regular coordination with the three regional education authorities and the Regional Health Agency. During this reopening period, 1506 additional consents were collected. In parallel, a communication strategy based on social marketing was deployed. By the end of the school year, 13,714 consents had been obtained, leading to the vaccination of 10,607 seventh-grade students.
Conclusion |
These measures partially offset the initial decline in consents and suggest that real-time monitoring with tailored communication can improve campaign effectiveness.
Le texte complet de cet article est disponible en PDF.Highlights |
• | • 2023: launch of a free middle school-based HPV vaccination program in France. |
• | nnnnn. |
• | • January–March 2025: weekly monitoring and incentives sent to address the decline. |
• | • Collaboration with stakeholders helped mitigate but did not reverse the decrease. |
• | • 2025–2026: adding meningococcal ACWY vaccination will require adaptations. |
Keywords : France, Papillomavirus vaccines, Schools, Vaccination campaign
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Vol 56 - N° 7
Article 105346- octobre 2026 Retour au numéro
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