Taking contrastive linguistics as a model–the study of cultural differences between languages so as to better understand the elements they share–contrastive therapies work on the “contrasts” or differences between cultures to understand their impact on symptoms. These are transcultural therapies that use specific features or resources of the culture of the patient to have an impact on the subconscious psychodynamics at play in order to sometimes overcome the symptom. A few examples are given, in particular for male erectile dysfunction.